Diana Helsinki

Queen of Diana Park

Brand identity for a precious property

Located in Central Helsinki and owned by a sustainable real estate investor, Diana Helsinki was renovated to rental apartments, offices and retail spaces. At first we entered the project as interior architects, but were soon able to widen our participation in the project with property branding. The identity was built on the owner’s green values and the property’s central location between two parks. The color scheme was inspired by the paintings in this 19th century building, and the logo by the mythological statue in the nearby Diana park. In photography we wanted to highlight interesting details and green surroundings, as well as the city center vibe. Copywriting underlines the competitive advantages of the property to make this gem shine from amongst Helsinki’s old, valuable buildings.

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Real Estate Branding
Real Estate Development
Spatial and Interior Design
Spatial Communication
Workplace Design